An often quoted comment is that many people fail to quit or to stay off of smoking because they wanted to smoke more than they wanted to quit. Video discusses how this is not necessarily the reason why people fail in their quits. It is not that they don't want to quit bad enough, but rather that they don't understand what they need to do to quit and stay off and what their real options are regarding quitting and smoking.

Videos related to people who think that they just don't want to quit smoking

• “I don’t want to quit smoking”
• Can you help a person who doesn’t really want to quit smoking?
• What did they do to you to make you quit smoking?
• If you quit smoking with a lousy attitude…

Videos related to resistance to quitting from smokers who feel that they actually do want to quit

• Quitting smoking is an option
• “I can’t quit or I won’t quit"
• Quitting smoking: A fate worse than death
• “I can’t quit because I am addicted”
• The fear of success
• Everything you did as a smoker you can do as an ex-smoker
• Why do smokers smoke?
• “I smoke because I like smoking”
• You smoke because you’re a smokeaholic
• “I smoke because I’m self-destructive”

Videos related to why ex-smokers relapse

• Who wants to go back to smoking?
• Intentional relapses
• “I will control my smoking now"
• Complacency
• Some people won’t be happy until they relapse…

Videos related to why people who want to quit and seek out professional help often fail

• “Whatever you do, don’t quit cold turkey"
• “I liked my other clinic more"
• Am I doomed to fail if I don’t get professional help?
• Are doctors taught about nicotine recovery?