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John R. Polito

John R. Polito

Nicotine Cessation Educator
Director & Founder WhyQuit.com

A Navy brat walking in dad's footsteps, after attending 17 schools in 13 years, I enlisted after graduating as a low "B" student from R.B. Stall High in Charleston Heights, SC in 1973. Hooked solid on cigarettes by age 15, the Navy got a pack-a-day sailor.

I proudly served in the U.S. Navy Submarine Service from 1973 to 1982, making 7 FBM submarine cold war patrols aboard the USS Von Steuben, SSBN 632 (Gold) from 1975-78. I loved the Navy (still do). Always driven and always trying to stop smoking, I was honored with four individual citations (three submarine and one squadron), while experiencing total defeat in departing for shore-duty hooked on more than a pack-a-day.

I attended Naval Instructor Training in Norfolk, Virginia in 1978. Graduating with honors, I was assigned to FBM Poseidon and Trident missile systems submarine tender officer and enlisted training duty at DamNeck, Virginia. It was during this period that my two amazing daughters were born (each having recently blessed me with a grandson: Noah born in 2014 and Sawyer in 2015).

Aside from my teaching assignments, I helped pilot two new missile training courses, was awarded the designation of United States Navy Master Training Specialist, and was "selected" for Chief Petty Officer (E-7). Our Senior Chief, my supervisor, told me that my selection by the board, after having only taken the Chief's test once, was based upon me having scored the highest raw score. Still, my raw quitting score remained "zero".

While teaching, I earned and was awarded an external undergradate degree from the University of the State of New York in 1982. Having applied to and been accepted by the University of South Carolina School of Law, I was honorably discharged from the Navy a few days prior to my August Chief's induction ceremony. I attended law school from 1982-85, earning my juris doctorate and graduating Wig & Robe (academic honors), all while my hair, skin and clothing were coated in smoke's thousands of chemicals.

Since passing the bar in the fall of 1985, I've engaged in the private practice of law, primarily as a civil plaintiff's attorney (most recently in court appointed child abuse/neglect cases). I again briefly touched roots with education between 1988-89, while serving as adjunct professor at the Baptist College (now known as Charleston Southern University). By about 1990, even while educating college students, judges and juries, I was unable to teach myself how to stop smoking. If memory serves me, by 1990, I was up to a minimum of 2 packs per day.

By 1999, I'd smoked for nearly three decades (since 1970 - 29 years). By then, I'd engaged in roughly a dozen serious quitting attempts, quickly falling flat on my face during all but one. It was a cold turkey attempt at age 20 and it lasted about 9 months. It was then that celebration mixed with beer and a false belief that I was cured and could handle "just one."

The practice of law was often extremely stressful. By May 1999, my nicotine intake had been at approximately 60 mg per day (three packs) for the prior five years. My health was in rapid decline.

I had a 24-hour audible wheeze on every breath, chronic bronchitis, early emphysema, recurrent pneumonia (two Januarys in a row, yet somehow managing to smoke - just fewer), deterriorating vision, growing motivation and memory concerns (twice driving off without paying for gas), and I'd sat through a half-dozen root canals during the prior two years.

After one last failed attempt in early 1999, I promised myself that I'd never, ever put myself through that again. Then and there, I fully surrendered to the fact that I was a real drug addict in every sense (no different from the alcoholic or heroin addict), and that I would die an addict's death.

That was the most liberating moment of my life. No longer needing to quit, I soon discovered that I no longer needed the long, long list of excuses I'd invented to try and explain why I'd smoke that next cigarette. Now, there was only one. I was a drug addict.

Having fully accepted my fate, for the first time in my adult life I was able to begin each day without dread, fear and the pressure of needing to quit. And then it happened.

For some still unknown reason, on May 13, 1999, I typed "quit smoking" into an Internet search engine. Immediately, before my eyes, I was bombared by an entire world of online support and quitting info. How had I missed all this? A few clicks and I landed inside an online support group.

It was fascinating. I watched and read as total strangers were encouraging, supporting and caring for each other. I was soon in tears. Two days later, on May 15, 1999, with their help and ongoing encouragement, I reclaimed my life.

On July 15, 1999, I founded WhyQuit.com. Initially, it was a quit smoking motivational site aimed at teens and entrenched smokers. I'd hoped that stories of young victims would help dispel the myth that tobacco only harms old smokers. Soon, e-mail quitting questions started arriving, I found myself digging in medical journals for answers, and on January 20, 2000 an email arrived from Joel.

Today, sixteen years later, primarily due to the mind-blowing insights of Joel Spitzer (my 15 year mentor), WhyQuit has grown into the Net's leading nicotine cessation destination. Roughly 2.2 million annual visitors, that's 2.5 times more annual visitors that the total number of 2012 telephone calls to the nation's 1-800-QUIT-NOW quitline (880,887).

On September 8, 1999, I co-founded "Freedom," an education oriented messageboard quit smoking support forum. Today, Freedom remains the Net's most serious and focused knowledge-based nicotine cessation group. While I continue to serve as director, the group's daily focus and guidance is under Joel's watchful eye.

The Babe Ruth/Henry Aaron of smoking cessation, Joel Spitzer has worked full-time in the field since 1972. Amazingly, now retired from presenting live group programs, Joel devoted 5,120 days of his life to presenting six-session 13-day live clinics or single session seminars.

In April 2001, I started presenting "Freedom from Nicotine" a free six-session cessation program spanning two weeks, which closely mirrored the format and content of Joel's highly successful Chicago based clinics. I also started presenting single-session seminars and speaking on nicotine dependency and recovery whenever possible.

I presented bi-monthly free seminars at the College of Charleston from 2003 until 2006. During 2007-2008 I was hired by the state of South Carolina and presented 63 nicotine cessation seminars inside 28 state prisons.

On January 1, 2009, I released a free PDF book entitled "Freedom from Nicotine - The Journey Home." FFN-TJH is periodically revised and available in a number of formats.

Since January 2012, I've also served as director of Turkeyville. There, under the dedicated giving of Joy Kauffman (Turrkeyville's mayor) and her wise assistant, Sallie Hamilton (who's also Freedom's senior manager), Turkeyville quickly became Facebook's #1 nicotine cessation support group.

Regarding the practice of law, I currently only work court appointed cases, normally DSS child abuse/neglect actions. My final private case, Kinard v. Richardson, 407 S.C. 247, 754 S.E.2d 888 (S.C. App., 2014) concluded in 2014. The practice of law is total war using words and advocacy, and after nearly 30 years, I no longer wish to spend my days engaged in battle.

This past year I split duty between working full-time as a K-12 Charleston and Berkeley County substitute teacher (177 of 180 school days while spending the other 3 in the courtroom), and trying to keep pace with my online cessation and prevention duties. I relished subbing. Many teachers prepare me in advance via email and actually allow me to teach.

A number of middle and high schools have allowed me to devote the entire day to helping students make sense of nicotine addiction. Summer work as a cashier at a grocery store close to home, I'm seeing far too many young adults hooked and buying. And that's my dream job, to someday devote myself full-time to youth, and young adult, dependency prevention.

I see the nicotine battle-fronts as being three-fold and remain as engaged as possible in each:

(1) Attempting to awaken all dependent upon nicotine to the fact that they too have a permanent brain wanting disorder, and that motivation, education, understanding, new skills and support can greatly enhance their odds of arresting their dependency and staying free for the balance of life.

(2) Challenging the pharmaceutical industry, government health officials, President Obama, and increasingly the e-cigarette industry, to be honest about how most long-term ex-users succeed in quitting -- cold turkey -- and the extremely dismal odds of long-term success when toying with replacement nicotine.

As in this 2008 Canadian Medical Journal article, I'm trying to spread awareness that placebo-controlled quitting product studies have been a sham; that it's proven impossible to blind nicotine addicts with significant quitting histories as to presence or absence of full-blown withdrawal. As in this 2012 British Medical Journal article, I've attempted to alert health authorities to the fact that toying with replacement nicotine is costing lives.

(3) Youth dependency prevention programs that teach youth the truth about how shockingly captivating nicotine is, while countering false and deceptive industry advertising proclaiming that smokers smoke for every reason except the truth, because they must, because a rising tide of anxieties begin to hurt when they don't.

Although horribly imperfect, WhyQuit is a labor of love that's packed to the brim with moving stories, enabling insights, and caring yet tough-love support. It's my hope you'll return and continue to explore until vastly more confident and far more savvy than nicotine's grip upon your brain, priorities, thinking, and life.

Baby steps, just one lesson at a time, yes you can!

Breathe deep, hug hard, live long,


John R. Polito
106 Aldrich Place
Goose Creek, SC 29445
(843) 797-3234
E-mail John

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Page last updated July 23, 2015